Kverneland and McConnel celebrated their 30 years trading partnership with livery at the FTMTA Show

2023 marks a significant milestone for Kverneland Group Ireland, as the company reaches its 30-year anniversary. From its beginnings as a distributor to a joint venture enterprise and ultimately a division of the Kubota Corporation, Kverneland Group Ireland was officially incorporated in 1993.

Since 1993, the partnership between Kverneland Group Ireland and McConnel has flourished, solidifying its importance to both companies. "The McConnel brand holds great significance for Kverneland Ireland, and the strong relationship developed over the past 30 years is highly valued by both parties. We are thrilled by McConnel's ongoing investment, which has resulted in the continuous introduction of new products and enhanced technology. This allows us to deliver market leading Power Arms to our customers through our dedicated Kverneland Dealer Network", states Philip English, Managing Director of Kverneland Group Ireland.

McConnel's Managing Director, Christian Davies added "I take great pride in our 30- year partnership with Kverneland Group Ireland. It is a testament to our unwavering support and commitment. Together, we have achieved remarkable milestones, consistently delivering innovative solutions and unparalleled service to our valued customers. Our partnership is stronger than ever, and I look forward to continuing this journey of success for many more years to come."

To commemorate this milestone, Kverneland Group Ireland and McConnel unveiled a unique Special Edition livery at the FTMTA Show this week. Throughout 2023, all McConnel Power Arms sold by Kverneland Group Ireland were delivered at this special edition livery, symbolising the enduring partnership.

At the FTMTA show, Kverneland Group Ireland also introduced the latest McConnel 67-Series Power Arm to the Irish market. This series represents the next generation of Power Arms, featuring an innovative design style that incorporates a two-piece rear guard, ensuring convenient access to the hydraulic system for maintenance and servicing.

Additionally, Kverneland Group Ireland previewed the latest V7 REVOLUTION Control system. This flagship control system by McConnel has undergone a significant upgrade, boasting a high-definition touch screen display, a new operating system, and additional features. Notably, the system introduces a simplified user interface, enabling effortless customisation of functions to suit specific applications.