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The DoneDeal Motor Industry Review 2020 and Outlook For 2021: Why it’s a good time to buy

Our new DoneDeal Motor report finds that with a crunch in supply, it’s a good time to buy a new or used vehicle as prices are expected to climb on used vehicles.

  • Brexit Impact on imports and the decline in new car sales, and therefore trade-ins, means there are less nearly new used cars (Reg. 2016 - 2019) in the Irish Market. Demand is driving up prices on used cars. Similar trends are visible in the UK where leading car sites have seen increases of 8.5% in the price of used cars across the board.

  • DoneDeal’s Market data, for both New and Used cars, shows that as the price gap closes between nearly new cars (Reg. 2016-2019) and new cars, people are making the leap to enquire about brand new cars on the site.

  • A good time to buy: With a crunch in new supply, vehicles are expected to better hold their value. 1 in 2 Irish consumers intends to buy Hybrid or Electric as their next car. Diesel is still king but DoneDeal research says one in two buyers are now open to buying hybrid or Electric as their next car up from 1 in 4 last year.

  • Competitive Finance Options are expected to make it easier for consumers to trade up to newer and more aspirational car types like Hybrid and Electric vehicles.

  • Among many cohorts, Cash is plentiful as car buyers use funds that would have been used for holidays, creche fees, etc, as deposits on a new car.

  • DoneDeal’s motor report reveals an industry in crisis but one that is transforming to be future proof with the adoption of online selling.

  • In 2021 it is not a matter of ‘if’ Irish consumers intend to buy cars online; they are buying cars online. In 2021, cars are being sold through Car dealerships entirely online, end to end, and via DoneDeal.

  • Car commuters don’t miss the traffic but really miss the contemplation time that commuting gave them.

DoneDeal Motor Report H1 2021 Mobile
Download PDF • 1.46MB

About DoneDeal

DoneDeal is for premium car deals to feel great about from Ireland’s local trusted Car Dealers. Employing people in Ireland across Dublin and Wexford, DoneDeal is host to all of Ireland's trusted car dealers and is the number one touchpoint for Irish consumers when buying premium cars.

Our mission at DoneDeal is to remove all uncertainty when it comes to buying and selling a car, and we continue to listen carefully to both customers and our trusted dealers in order to make car buying better for the Irish consumer. DoneDeal is well-positioned to address car buyers’ challenges, hosting the widest selection of cars for sale in Ireland, with 72,000 on sale today. The vast majority of those, 51,000, are from over 1,000 trusted local dealerships that offer certainty in your purchase through warranties and history checks, and service options like delivery, click and collect and finance.


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